SalesAssistIQ for Field Service Teams

Agentic AI Platform
Changing B2B Sales

We take the guesswork out of sales with intelligent AI-powered account intelligence for your CRM

Stop chasing unqualified leads. Convert with Intelligence-Driven Qualification using our ensemble of 45+ specialized AI agents working 24/7 to update and learn from the world, the CRM, the team and the customer.

The Field Service Challenge

Missed opportunities at every service call. Your technicians are trusted advisors with direct customer access, but they lack the intelligence tools to identify and act on revenue opportunities.

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The Wasted Trust Advantage

Technicians have higher trust than your sales team, but this relationship isn't leveraged for strategic growth.

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The Knowledge Silo

Techs see the problems firsthand but lack access to the customer's strategic goals, current sales initiatives, or upgrade programs.

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The "Sales" Fear

Techs are experts, not salespeople. They often lack the specific ROI data or confidence to initiate a commercial conversation.

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The Integration Nightmare

Third-party "bolt-on" solutions create fragmented experiences, require complex integrations, and break data continuity between FSM and CRM on the ServiceNow platform.

We Don't Just Enrich Data
We Employ Intelligence with Agentic AI

Meet the team: We deploy a sophisticated array of 45+ specialized autonomous digital researchers, analysts and strategists.

They work 24/7 to update and learn from the world, the CRM, the team and the customer.

"The Researcher"
"The Scout"
"The Strategist"
"The Analyst"
"The Insider"
"The Fact Checker"

Proven Results

Transform your field service operations into a revenue engine with measurable impact.

15-20%

Higher Close Rates with AI-Qualified Leads

50%

Faster Lead-to-Opportunity Conversion

33%

Lower Cost Per Qualified Lead

84%

Reduction in Missed Opportunities

10x-50x

ROI Improvement on Field Service Investment

75%

Increase in Revenue Per Technician Visit

We Make Your Data Better
More credible CRM data, more reliable recommendations.

🎯 Bias Mitigation

Not all CRM input has equal reliability. We scrutinize and create a hierarchy based on Evidence Based Analysis.

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Multi-source Validation

Cross-reference data from multiple sources to ensure accuracy

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Bias Detection and Mitigation

Identify and correct systemic biases in data interpretation

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Decomposition with Validation Scoring

Break down complex data points and score their reliability

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Hypothesis Confidence Scoring

Assign confidence levels to predictions and recommendations

Sample Truth Anchoring Criteria:

Human or Transcript
Source Diversity
Language Bias Indicators
Temporal Consistency
Perspective Range Analysis

Result: Higher quality intelligence leads to better sales outcomes and reduced false positives in your pipeline.

The 3 Stage Intelligence Pipeline

Foundational Account Intelligence Icon

Foundational Account Intelligence

Before a lead is assigned, our AI agents conduct exhaustive research. We identify strategic goals, financial health, competitive landscape, internal challenges ("Five Pillars"), and key stakeholders.

Output: A living "Deep Research Brief" embedded in your CRM Account record.
Automated Lead Qualification Icon

Automated Lead Qualification

SalesAssistIQ instantly matches your Solutions Catalog against the target company's needs using both Top-Down (strategic fit) and Bottom-Up (evidence-based) analysis.

Instant Scoring (Fit, Intent, Value)
Problem-Solution Fit Matrix
AI-Generated Talking Points for first outreach
Risk Assessment & Deal Breakers
Strategic Opportunity Development Icon

Strategic Opportunity Development

The focus shifts from "Is there a fit?" to "How do we win?" Our agents conduct a strategic deep dive for execution.

Interactive Buying Stakeholder Map (MEDDIC-powered)
Stakeholder Psychological Profiles (DISC Analysis)
AI-Powered Business Case Builder (ROI/TCO modeling)
Personalized Communication Strategies (e.g., Challenger Sale)

Maturing Leads to Opportunities to Sales: The 5 Pillars

Reduce sales force performance variability, scale best practices, up average the entire team.

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Problem Assessment

Problem Discovery

Deep research + internal voice, identify challenges, pain points

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Products & Solutions

Solution Alignment

Match solutions to problems, to stakeholders to hyper specific actions

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Payoff & Value

Value Quantification

Revenue projections, client value projections, ROI and payback period

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People

Stakeholder Intelligence

Stakeholders, mapping, advocates, blockers + influencers, profiles, buyer propensity

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Process

Evidence & Persona Based & Next Steps

Approach, timeline, risks, themes, sequence, competitor analysis, risk mitigators

Dynamic update loop delivers informed next steps at every point, learning continuously

The Solution: Intelligence at the Edge

SalesAssistIQ breaks down the silos. We extend our core Agentic AI intelligence platform directly to the field, natively within ServiceNow FSM.

AI-Driven Opportunity Identification

Proactively identifying upsell/cross-sell potential based on usage patterns, deep account intelligence, and your defined upgrade programs.

Real-Time Recommendation Engine

Pushing targeted suggestions (e.g., "Upgrade Model X," "Propose Security Audit") directly to the FSM Agent Mobile app.

Embedded AI Coach

An integrated assistant (leveraging Now Assist) providing positioning guidance, clear value propositions, ROI calculations, and objection handling scripts on the spot.

The Technician Experience

It’s not about turning techs into salespeople; it’s about making them better advisors. The process is simple: Alert, Coach, Capture.

01. The Alert

Proactive Intelligence

Before the technician arrives, SalesAssistIQ analyzes the customer profile, asset data (via ServiceNow CMDB/Asset Management), and our AI "Deep Research Brief."

Prioritized recommendations are pushed directly to their Work Order in the FSM Agent Mobile app.

"Example Alert: Customer at 95% capacity on Asset #1234. Recommend discussing upgrade to Model X."
Deep Research Brief showing proactive intelligence alerts and customer analysis
02. The Coach

AI Assistant

While on-site, the technician validates the need and accesses the embedded AI Assistant (leveraging Now Assist capabilities).

The Assistant provides the "why" and the "how": clear business context, specific talking points tailored to the customer, financial justification (ROI), and coaching on how to handle objections naturally.

AI Coach Interface showing qualification dashboard and talking points
03. The Capture

Seamless Handoff

The conversation happens naturally. The technician logs the interest with a single tap in the FSM app.

SalesAssistIQ instantly creates the opportunity record in ServiceNow CRM. The Sales Executive is notified, receiving both the AI recommendation and the technician's firsthand notes for fast, informed follow-up.

Interactive Buying Committee Map showing seamless handoff to sales team

The 5 P's Framework for Field Service

Our AI agents transform every field service interaction into a revenue opportunity using a systematic 5-stage methodology designed specifically for ServiceNow FSM teams.

1. Problem

AI identifies critical business challenges from service history and operational data

2. Product

Automated solution mapping with service-specific ROI and efficiency gains

3. People

Complete stakeholder mapping for operations, IT, and finance decision makers

4. Payoff

Quantified operational improvements with personalized cost-reduction models

5. Process

Real-time technician guidance with natural conversation flows and sales handoffs

Ready to transform your field service operations into a revenue engine?

The ServiceNow Advantage

Why being "Built on Now" matters.

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Not an Integration, It's Native

We eliminate the complex integrations, synchronization issues, and maintenance overhead associated with third-party tools. It just works.

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Unified Data Model

We leverage a single source of truth. Account intelligence, service history (FSM), customer data (CRM), and asset data all reside on the same platform.

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Seamless Mobile Experience

Intelligence is embedded directly into the existing FSM Agent Mobile interface. Maximize adoption and minimize disruption.

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Leveraging the Now Ecosystem

We utilize native capabilities, including Now Assist, to power the AI coaching experience, ensuring security and scalability.

Transforming FSM Operations

Profit Center

Shift FSM from a reactive break/fix model to a proactive growth driver.

Higher Quality Leads

Service-generated leads close faster because they are based on trust, timing, and verified need.

Maximized ROI

Increase the value derived from your existing investment in the ServiceNow platform (FSM and CRM).

Revenue Per Visit

Maximize the value of every customer touchpoint and monetize every truck roll.

Tech Engagement

Empower your technicians with tools that demonstrate their expertise, improving morale and retention.

Activate your field service team as a revenue engine within ServiceNow.

Experience the power of Native Agentic AI in your FSM operations.